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The July weekend heats up on the Riviera's most glamorous beach! On Saturday, July 4, 2026, the stage of Samsara Riccione hosts a new, sparkling edition of The Land of Beach Party. Get ready to hit the dance floor from the afternoon until late at night with a programme of music, DJ sets and breathtaking shows. Experience the true essence of Riccione nightlife with an innovative format that celebrates the daytime and the magic of the sunset. The advantage of this party is the overwhelming energy you feel just steps from the water's edge, surrounded by spectacular entertainment and top-quality commercial music. It is ideal for those looking for carefree, energetic fun without having to wait for the night, with absolutely top-quality beach services. Spread the word: the date is Saturday, July 4, 2026. Hurry up and book online to secure the best sunbeds or fast access to the party on the sand!